Designer and creative director based in Barcelona, focused on concept development across brands, spaces and objects.

Guided by a research-driven approach, his practice integrates cultural insights with a people-planet-centered design perspective.

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L’ARTISAN PARFUMEUR
Paris, 2024


TEMPORARY INSTALLATION
INSPIRED BY AN ENCHANTED FOREST.


The project aimed to introduce a new fragrance collection, designed to be perceived as a high-end, almost art-like experience. The installation was conceived as an enchanted forest, reflecting the perfume’s inspiration from wood and the scents of deep forests. Sculptural elements and controlled lighting were used to create an immersive, aspirational environment.

The forest included a series of “trees” that produced sound when touched, generating a performative and sensory experience. The design emphasized interaction, atmosphere, and attention to detail, aligning the spatial experience with both the artistic and olfactory qualities of the perfume.


AGENCY
FUTURA

CREATIVE DIRECTION
Gonzalo Bravo, Pau Ruiz Sancho

DESIGN
Samuel Begis

PRODUCTION
Vinyet Llonch, Mariana De Bergia